The Story
Fitol Collections is the next chapter of Φitolojio Workshop, founded in 2019 and reimagined in 2024 from our Amsterdam studio. Each garment is meticulously crafted in-house, reflecting our deep commitment to thoughtful design and sustainability.
We believe we’ve forgotten what it means to truly value things—what it means to cherish the handcrafted, the authentic, and the time it takes to create something meaningful. In our Amsterdam studio, the windows stay open so you can see the process—always messy, always real. No hidden costs, no hidden rooms, just honest craftsmanship.
Our designs are for those who value authenticity , artistry, and the stories behind what they wear—artists, handicrafts, nature lovers, and modern explorers alike. We work with overlooked textiles, transforming them into garments that carry warmth, and the beauty of slow fashion.
By supporting local artisans and using responsibly sourced materials, we blend resourcefulness with creativity. This is a space for transformation and connection, a studio filled with hope—not just for the designs we create but for those who step inside and share in our journey.
Fitol Collections celebrates transformation, connection, and dressing with pride, creating designs that honor both heritage and innovation…
Identity
Fitol /fiː toːˈloː gɪo/ - Herbarium-
A herbarium is a carefully curated collection of dried and pressed plant specimens, often accompanied by detailed information about their origin, characteristics, and uses.
Fitol – a short name for fiː toːˈloː gɪo/ – embodies our commitment to ecological and ethical use of materials.
Collections represent our curated designs, each shaped by the unique raw materials we transform into Fitol creations.
Explore more on our Collections page.
The inspiration for the name 'Fitol' stems from my childhood, where I created a 'herbarium.' 'Fitolojio,' written in Greek with Latin characters, reflects the essence of assembling unique collections inspired by what surrounds me. I've cherished this name for years, drawn to its connection with the distinctiveness found in each season, place, and the memories saved over time."
Love (and Flowers)
Kat.
The identity of Fitol Collections is rooted in creativity, sustainability, and thoughtful craftsmanship. It honors the beauty of transformation by giving overlooked textiles a new purpose and life. Each garment embodies individuality, telling a story through its material and design process.
Fitol Collections celebrates its Amsterdam studio as a hub of artisanal work, combining heritage with innovation. Its ethos includes supporting local retailers for trims and details, ensuring ethical and conscious choices at every stage. The brand reflects a vision for authentic, timeless fashion with purpose and pride.